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Picking out your name in a noisy cocktail party requires a trained brain

Experience Shapes Our Perception Of The World

Created: 04 January 2017

We’ve all had some experience of a moment when we respond to the sound of our name said in a crowded, noisy room. The “Cocktail Party Effect” as this has become known as, is indicative of the underlying complex data processing that goes on in the brain.

The Sniper Mind Book

How A Book About How Snipers Think Can Change Your Life And Save Your Business

Created: 19 April 2017

While evolution overlooked us when it came to giving out super-strong muscles, long, sharp teeth, and Wolverine-like claws, it did not completely forget us when it came to giving out superpowers. Of all the creatures that walk the Earth, Homo Sapiens Sapiens, may be the only species who can redesign the software that runs inside its head, on the fly.

Creating A Warrior Mind

Created: 11 December 2016

What if you could train your brain to not freeze in a crisis? What if you could train your mind to respond to anything in a calm, measured way? What if uncertainty, doubt and mental pressure could be made to vanish from your mental horizon? How much more effective would you be as a business leader? New research coming out of neurological departments in the military shows that you can develop the warrior mind necessary to help you deal with the unexpected and make better business decisions.

Seeing Invisible Things

Created: 11 December 2016

If you could see thoughts what would change for you? How much would you be able to improve your own thinking by? Would you be able to prevent bad thought patterns from developing? Would you steal other people’s thoughts and have them as your own? Would the thought patterns you saw transcribed inside their heads allow you to determine how successful people think and emulate them? Would your path through life suddenly become clearer as a result? Would it be better? Would you?

Sniper taking aim illustrating an article on how to think like a sniper

How To Think Like A Sniper

Created: 11 December 2016

We all have bad days at work. We all experience times when things go wrong and then keep on going wrong and the whole construct of our working day kinda crashes down around us. When that happens most of us react the same way: 

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