
We’ve now had enough data on social media engagement and its effects to know A. that it is desirable to the degree that it has become the Holy Grail of social media activity and B. That it is maturing as an activity which means that despite what technology is or is not allowing us to do what ultimately drives it are the same basic principles that drive human behavior.

When it comes to thinking about impossible conditions nothing even comes close to war. Armed combat has a way of presenting everything at once.

The world is chaotic. There is a fluidity to it that comes from the modular elements that make up all its moving parts. They rub up against each other and change how they all fit together on the fly. To the naked eye and the untrained mind it appears unstructured. Crazy.

We value self-discipline as the road to success. We understand that what most of us struggle with is lack of focus. We seek the help of therapists, life coaches and business gurus to give us tips and tricks on how to cut out distractions from our lives, overcome procrastination and become more productive.

Everything starts from the mind. Without thought nothing can actually take place. But that doesn’t make every action equal in value. When we talk about strategy and tactics in business, most business executives use the two terms interchangeably. The argument goes that tactics are strategy and action is strategic.

War is hell. In his address to the graduating class of the Michigan Military Academy on 19 June 1879 William Sherman made a point of mentioning its horrors.