Effort counts only when it's driven by a sense of what's really important and then it feels effortless.

Make Every Effort Count

David Amerland by David Amerland
Published in Inspiration

Nothing is easy. Ever. 'Effortless' is the appearance of effort that's driven by a realization of what really matters. 

To make your effort count define what really matters to you. What's valuable moving forward. Why.

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